TIP Leaders

Mark is an Executive level marketer of 27 years across Direct Line Group, HSBC and Mars, now pursuing a fruit salad career. In his last Executive role he was Managing Director for Direct Line Group. 

Mark combines Executive coaching with a number of non-exec, advisory and trustee roles including Cancer Research UK, the Marketing Society, Accenture, The Marketing Academy, HMRC, The Institute for Customer Services, The UK Sepsis Trust, Save the Children, The School of Marketing, Vitality, Nottingham University Business School, EMMa3D, OnSide and The GoodNet. 

Mark founded the “Sprintathon” in 2016 which is a mass-relay marathon charity event that has so far raised £960k for Stand Up To Cancer to #beatcancerfaster. 

Mark was recognised as the Marketing Society Leader of the Year in 2018, and was awarded an Honorary Fellowship in 2023.

With experience spanning HomeAway/Expedia to disruptive scale-ups like Elder and Mention Me, she knows how to build infrastructure that supports tech enablement, high performance and great culture. 

Known for her calm under pressure and high EQ, Valerie brings a pragmatic, human-centric approach to organisational design and strategy. As a fractional CPO and certified PCC Coach, she helps leaders navigate complexity when they need it most. When not coaching, she is an avid learner of AI tools, a Vespa rider, and a dedicated gardener at her local allotment.

Founder and Managing Director of Key and Co Ltd, I provide growth solutions for energy and industrial transitions, backed by 25 years in strategy, private equity, and transformation. Currently a Global Advisor at Bain & Company, I specialize in delivering measurable value across the freight, marine, energy, and mining value chains.

An experienced Board Director, Managing Director and Non-Executive Advisor, I am also a Chartered Civil Engineer, a Fellow of the Institution of Civil Engineers (ICE) and a Fellow of the Chartered Institution of Highways and Transportation (CIHT). 

Gary is a passionate change architect with a proven track record of supporting senior leadership in accelerating critical business transformations. He excels at co-creating a clear vision, building high-performing teams, and fostering a culture of continuous learning and improvement.

Paul Frainer is a public‑sector leader focused on helping UK councils deliver credible change and transformation under the real‑world constraints of public sector reform, local government reorganisation (LGR) and devolution against a backdrop of major statutory and legislative change and cliff edge finances. He specialises transformation. new target operating models (TOM), council mergers (unitarisation and shared services. He is also a specialist in place & planning leadership and the complexities of planning department mergers using the practical adoption of GenAI as a leadership discipline inside councils. Paul co‑designs simulation‑led executive sessions that bring the Chief Executive/Head of Paid Service, Section 151 Officer and Monitoring Officer into a single cadence, producing scrutiny‑ready decision artefacts and Best Value‑aligned roadmaps. He works with service leaders to protect statutory performance while freeing time for priorities that matter locally.

Marc is an experienced Finance Director and CFO with a background spanning PLCs, private equity, and founder-led businesses in the hospitality and consumer sectors. He combines strategic clarity with a practical, hands-on approach to help organisations grow with confidence and control. Now pursuing a portfolio career, Marc balances his fractional CFO work with travel, fitness, music making, and an enduring curiosity for learning—particularly in how AI and emerging technology are reshaping business and creativity.

Passionate about driving digital transformation and empowering organizations to harness the full potential of Generative AI (GenAI). As the Co-Founder of The Incremental Pathway, I spearhead initiatives that incrementally integrate AI solutions, ensuring scalable growth and measurable outcomes. With a proven track record in bridging the gap between traditional business models and cutting-edge AI technologies, my approach focuses on strategic, value-driven innovation. I thrive on solving complex problems, enabling digital leadership, and cultivating environments where GenAI can drive tangible business value.

My core competencies include creating and executing customer-centric digital strategies, developing and launching new products and services, driving business model innovation, and building high-performance global teams. I leverage my extensive industry network, my knowledge of lean start-up and agile methodologies, and my expertise in technology and data to deliver value and impact for my clients. I am passionate about solving complex challenges, disrupting the status quo, and empowering the next generation of digital leaders. I am a UK citizen and a Canadian resident.

Greg Prickril has spent the last 20 years helping some of the biggest companies in the world deliver better products and solutions by helping them develop a strategic perspective on product development. He worked as a product manager, shipping products at IBM, Microsoft, and SAP before opening his own consultancy focused on enterprise product and solution strategy in 2015. He is a co-founder at coachpms.com, a career accelerator for product people.